The Challenge
Jol was paying roughly ₹2,500 per qualified lead to fill event tickets — a cost that made profitable ticket sales almost impossible at scale.
The Approach
Converzo restructured the lead-generation campaigns across the India and UAE markets, driving qualified lead cost down sharply through tighter targeting and stronger creative.
Performance MarketingPerformance Creative
Before / After
AFTER₹200 CPQL after
The Results
₹200
CPQL (from ₹2,500)
728
Qualified Leads
₹1.77Cr+
Ticket Sales
Want results like Jol Music Festival?
Book a strategy call →The Challenge
Jol was paying roughly ₹2,500 per qualified lead to fill event tickets — a cost that made profitable ticket sales almost impossible at scale.
The Approach
Converzo restructured the lead-generation campaigns across the India and UAE markets, driving qualified lead cost down sharply through tighter targeting and stronger creative.
Performance MarketingPerformance Creative
Before / After
AFTER₹200 CPQL after
The Results
₹200
CPQL (from ₹2,500)
728
Qualified Leads
₹1.77Cr+
Ticket Sales
Want results like Jol Music Festival?
Book a strategy call →